THE FLORA TONIC OF WILD LUXE
The wild escape from boring drinks. Mad Flora is your spirit-free amaro with bite. Bold, flavorful, and unapologetically complex— we're here for those who crave more than the ordinary.
MAD FLORA
Mad Flora is for the wild ones—those who refuse to settle for anything ordinary. We’re the free-spirited, spirit-free amaro brand that shatters outdated notions of “non-alcoholic.” Inspired by a tangled botanical wonderland, we’ve crafted herbal concoctions as vivid and untamed as you. If you crave complexity without compromise, raise your glass (no booze required) and let your senses run riot.
OPHELIA
Thyme’s earth, gentian’s bite, angelica’s bloom – a wild symphony.
OPHELIA IS OUR CROWN JEWEL
A dazzling nonalcoholic amaro that greets you with lush floral notes and leaves you with a subtle, earthy spice. Handpicked herbs, blossoms, and spices blend into a silky, bitter-sweet embrace—old-world amaro tradition colliding headfirst with a fearless new era of taste. No corners cut, no flavor held back. Pure botanical bliss in every sip.
THE BIRTH OF OPHELIA
Mad Flora’s earliest experiments coaxed unexpected layers from gentian, thyme, blood orange, angelica, and a dash of umami—driven by an obsession with crafting a bold, spirit-free amaro. Though the recipe has evolved, that original spark still defines Ophelia: a testament to boundary-breaking ingenuity and a love letter to flavor-obsessed rebels who refuse to compromise.
Ophelia’s taste is as bold as her spirit:
Gentian: A sharp, bitter backbone that whispers sophistication.
Thyme: Lush, herbaceous, and grounded—like strolling through an untamed, luxe garden.
Blood Orange: A bright, citrus burst with just enough edge to keep things exciting.
Angelica: Floral decadence with a hauntingly beautiful allure.
Umami: A savory, unexpected twist that leaves you wanting more.
Vibe:
Ophelia isn’t just a drink—it’s an experience. Vibrant in color and unapologetically unique, she’s inspired by Campari but undeniably her own thing. Whether it’s spritz season, a quiet night in, or an evening out with friends, Ophelia turns every moment into a celebration.
Raise your glass—Ophelia is here to redefine the way we drink.
Lauren McGurrin, the Brooklyn-based chef and food stylist behind Mad Flora, transforms her love for bold, botanical flavors into unforgettable non-alcoholic drinks. After stepping away from alcohol to prioritize her mental health, she set out to recreate the complex herbal notes she missed. Mad Flora channels nature’s wild heart—bitter roots, vibrant blooms, and untamed herbs—into spirited beverages that celebrate flavor, connection, and the joy of drinking without compromise.
Mad Flora reimagines the art of drinking by channeling the spirit of history’s most untamed women. From the enigmatic Persephone to the audacious Giulia Tofana, each pour celebrates the complexity, mystery, and power of iconic figures who defied convention. It’s not just a drink; it’s a connection to the bold, the daring, and the unapologetically extraordinary.
Because a drink this exceptional deserves a story as unforgettable as yours.
MEET LAUREN:
THE MASTER MIND
Ophelia is our crown jewel: a dazzling nonalcoholic amaro that greets you with lush floral notes and leaves you with a subtle, earthy spice. Handpicked herbs, blossoms, and spices blend into a silky, bitter-sweet embrace—old-world amaro tradition colliding headfirst with a fearless new era of taste. No corners cut, no flavor held back. Pure botanical bliss in every sip.